We’re in 2022, and we cannot imagine our lives without mobile apps. From shopping to entertainment, education to finance, our lives revolve around apps.
An increase in smartphone users has made mobile apps a necessity. Businesses wish to develop apps to expand their market, and users are willing to use mobile apps that make their lives easier.
But have you ever wondered which apps are topping the charts in terms of downloads?
This blog talks about the top 10 most downloaded apps. While some apps are too obvious to appear on the list, others have made their debut.
- Overview of Top 10 Most Downloaded Apps of 2022 Globally
- How to Increase App Downloads?
- Want to Develop an App that gets Downloads? Contact Idea Usher
- Final Thoughts
- Frequently Asked Questions
Overview of Top 10 Most Downloaded Apps of 2022 Globally
It may not be surprising that the video creation and sharing app TikTok topped the charts. The app garnered 656 million downloads in the entire year.
As per Apptopia data, the app had the highest number of downloads in the previous year as well, with 850 million downloads worldwide.
Even though the downloads slumped by almost 200 million, TikTok continued to rule the leaderboard. The time users spent on TikTok is a testimony of the app’s popularity. The users spent approximately 19.6 hours monthly on TikTok worldwide, as per Statista.
|Launch Year||2016 (China)|
|Users||1 Billion monthly active users|
|Key features and USP||TikTok is a video creation platform that allows users to create entertaining videos of 10 minutes duration or less.|
The app with the highest number of downloads after TikTok is Instagram. The Meta-owned app had 545 million downloads in 2021.
Contrary to TikTok, Instagram gained 40 million more downloads in 2021 than 2020, thus jumping from the fourth position to the second position on the chart.
Instagram is on the top of its game and has constantly been working on newer features and updates. What started as a photo-sharing app is now a full-fledged multimedia and content creation platform.
|App category||Social media|
|Users||1 Billion monthly active users|
|Key features and USP||Instagram is a social media and content creation app that allows users to share content in the form of posts, stories, videos, live, and reels.|
The third most downloaded app is Meta’s flagship app, Facebook. One of the oldest social media apps, Facebook clocked 416 million downloads in 2021.
Although the app downloads were reduced by approximately 125 million from 2020 to 2021, Facebook maintained its position in the third spot.
With newer social media apps in the market, one might feel that Facebook has lost its charm. But the reality is quite different. 36.8% of the world population is active on Facebook monthly, and 79% of monthly users are active daily.
|App category||Social media|
|Users||2.9 Billion monthly active users|
|Key features and USP||Facebook is a social media app that allows its users to post text, photos, and multimedia and share it with their ‘friends’. Users can also follow pages and join groups.|
On the fourth position is yet another app owned by Meta, WhatsApp. The instant-messaging app had 395 million downloads in 2021.
WhatsApp downloads came down by more than 200 million from 600 million in 2020. As a result, it slipped from the second position to the fourth position.
Over the past few years, WhatsApp has added multiple new features to the app, like Status, View Once option for photos, WhatsApp payments, etc.
|Users||2 Billion monthly active users|
|Key features and USP||WhatsApp is a messaging app that allows users to send messages, photos, videos, audio, documents, etc., to their contacts. Newer features also allow payments through the app.|
With 329 million downloads, the private messaging and group platform, Telegram is the next on the list.
This app also performed better than in 2020 and increased its downloads by almost 75 million.
But what makes Telegram so popular? People prefer using this app because of its features like:
- Multiple devices can access the same account
- Multiple accounts on the same device
- Freedom to share username instead of phone number
|Users||More than 500 Million monthly active users|
|Key features and USP||Telegram is a messaging app that focuses on privacy, encryption, and open-source API.|
American multimedia instant messaging app Snapchat received 327 million downloads, making it the sixth most downloaded app of 2021.
The app gained 46 million more downloads in 2021 as compared to 2020,
The app is popular among the younger population below 35, and an average user spends 30 minutes on the app daily.
|App category||Multimedia instant messaging|
|Users||More than 500 Million monthly active users|
|Key features and USP||Snapchat is a multimedia app that allows its users to send messages, photos, and videos, to their friends. The messages and media can be viewed only for a limited time. The app also provides AR lenses and filters.|
Zoom is the next app on the list, which received 300 million downloads in 2021.
Although the app received 177 million lesser downloads than in 2020, Zoom maintained its position in the Top 10.
The video conferencing app gained popularity after the spread of the Covid-19 pandemic and after lockdowns in different parts of the world. Work and education shifted to digital mode, and the downloads of this app started to rise.
|App category||Video communication|
|Owner||Zoom Video Communications|
|Key features and USP||Zoom Meetings allows users to conduct video meetings with up to 100 participants by default (and up to 1000 with Large meeting add-on).|
The instant messaging app Messenger garnered 268 million downloads in 2021 compared to 404 million downloads in 2020.
Originally developed as Facebook Chat, Facebook (now Meta) updated its messaging service in 2010 and released apps for iOS and Android in 2011. The company has separated the messaging function from the main app.
|Users||1.3 Billion monthly active users|
|Key features and USP||Messenger is a messaging app that allows users to share text, images, videos, stickers, audio, and files. It also provides audio and video calling features.|
This app is a new entrant in the top 10 most downloaded apps list. With 255 million downloads, CapCut has secured its spot on the chart.
CapCut is a video editing app used to trim and join videos. Many TikTok users use this app to edit their videos before uploading them on TikTok. Coincidentally, the owner of CapCut is also ByteDance.
|App category||Video Editing|
|Key features and USP||CapCut is an app that allows users to trim, join, change speed, add music, stickers, text, and effects to their video.|
Spotify captured the last spot on the list. The popular music streaming app had 203 million downloads in 2021.
Spotify is popular among the masses for the variety of music it provides, its auto-generated playlists, podcasts, and other features.
|App category||Audio streaming|
|Users||406 Million monthly active users|
|Key features and USP||Spotify is an app that allows its users to listen to a wide range of music, podcasts, and more. Users can access additional features by taking a subscription.|
How to Increase App Downloads?
Now that you know about the most downloaded apps, you must be wondering what makes these apps gain so many downloads.
What to do to increase the downloads of your app?
Here are a few things to keep in mind while developing an app and after publishing the app which would help you gain downloads:
1. Choose an appealing App icon
“What’s seen is what’s sold.”
This saying also applies in the case of mobile apps. The app icon is the first thing a user sees while scrolling through an app store. Hence, it is essential to make the app icon catchy, exciting, and relevant to the app’s features.
2. Appropriate Name and Description
Just like the app icon, the name and description also play a significant role in determining whether the user will download the app or not. The name should be short, relevant, and easy to remember. Similarly, the description should clearly mention what the app is about and what it offers. The user should get a clear idea about the app after reading the name and the description.
3. Social Media Marketing
When it comes to promoting an app, social media becomes crucially important. It’s vital to understand the app’s target audience and accordingly create promotion campaigns for various social media platforms. The campaigns should reflect the app’s tone and should sell the app to the users.
4. Set up a Website and Blog
Launching an app and waiting for people to download it is not something you must do. For people to download the app, it must be visible to them. Setting up a website and linking your app to it can help you expand the reach of your app.
It would be best if you also focused on SEO to make your website rank higher in search results. It will also be beneficial to include a blog on the website to make people aware of your services and highlight the uses of your app.
5. Other Marketing channels
Social media is not the only channel you should focus on to promote your app. Extensive marketing across various channels is necessary to increase your app downloads.
Some of the channels include:
- Email marketing
- SMS marketing
- Content Marketing
- Blogs and Magazines
- Influencer Marketing
- Sites like Quora and Reddit
Want to Develop an App that gets Downloads? Contact Idea Usher
You must have gotten a clear understanding of the most downloaded apps and what to focus on while developing and marketing an app.
It is natural for such staggering numbers to make a person desire to develop an app that gets higher downloads. Now is the right time to build your own app, as this is the age of mobile technology.
And what’s better than hiring someone who has years of experience in the same area? Connect with Idea Usher for a solution to all your app development needs.
With years of experience in web and app development, Idea Usher is a one-stop destination for all your digital needs.
Get in touch with Idea Usher, and who knows, one day, your app might make it to the top 10 list!
In a constantly changing world, it is crucial to keep pace with the developments occurring in the market. With apps utilizing a significant chunk of our day-to-day lives, businesses not having a mobile app will be left behind.
While any business needs to have a mobile app, it is equally essential to keep updating the same as per the needs and requirements of the market. It is usual for the numbers to fluctuate, but the relevance of an app is what makes it a big player in the long run. Understand what the user wants, and provide him with the same.
Having said that, it would be interesting to see which apps make it to the list in 2022.
Frequently Asked Questions
Here are some interesting FAQs about most downloaded apps.
1. Which are the most downloaded apps in the US?
The Top 10 most downloaded apps in the US are slightly different from the global list. The US list is given below:
- TikTok- 94 million
- Instagram- 64 million
- Snapchat- 56 million
- Cash App- 56 million
- Zoom- 52 million
- Messenger- 51 million
- Facebook- 47.3 million
- WhatsApp- 47.2 million
- YouTube- 47 million
- HBO Max- 45 million
2. Apart from App development, what other services does Idea Usher offer?
Idea Usher provides a wide range of services, including Web Development, App Development, Game Development, Blockchain Development, NFTs, IoT, Digital Marketing, etc.
3. What do more app downloads signify?
When an app receives a higher number of downloads, it indicates that it is popular among the masses, leading to an expanded customer base and higher profits for the company.
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- TikTok: 672 million.
- Instagram: 548 million.
- WhatsApp: 424 million.
- CapCut: 357 million.
- Snapchat: 330 million.
- Telegram: 310 million.
- Subway Surfers: 304 million.
- Facebook: 298 million.
It is at the top of the list of most popular apps. By now, it has been downloaded over 2 billion times overall globally. The rise was also due to the worldwide lockdown due to the pandemic.
- Augmented Reality (AR) Apps. AR takes your real-world circumstances and superimposes a digital reality. ...
- Internet of Things (IoT) Apps. ...
- Artificial Intelligence-Powered Chatbots. ...
- Anonymous Communication Apps. ...
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- On-Demand Service Apps. ...
- Event Planner Apps.
It has been downloaded more than 2.6 billion times worldwide (210 million in the United States). TikTok is owned by the Chinese company ByteDance and is available in more than 150 countries.Is TikTok banned in India? ›
India has banned hundreds of China-based apps and digital games over the last three years, most notably TikTok, in a sign of the growing tension between the two technology powers.What is the most downloaded game app? ›
See the top mobile games worldwide for February 2022 by downloads, according to Sensor Tower data. Garena Free Fire from Garena was the most downloaded mobile game worldwide for February 2022 with 21.8 million installs, which represented a 22.7 percent increase from February 2021.What kind of apps sell the most? ›
Some of the most popular ones include:
- TikTok was the top grossing app of 2022, generating $2 billion revenue.
- Honor of Kings was the top grossing game of 2022, generating $1.65 billion revenue.
- PUBG Mobile revenue declined 44% in 2022, from $2 billion t0 $1.12 billion.
Built-in Apps and the App Store
In 1997, the Nokia 6110 included a built-in version of the basic arcade game “Snake,” which many consider the first mobile app.
Distribution of Android apps per download range as of 1st quarter 2018.
|Number of downloads||Share of apps|
The latest data shows that Facebook currently leads the pack.What are the five most popular apps? ›
That said, the most downloaded apps of 2022 mirrored in many ways the previous year, with TikTok still on top and Meta's Instagram, Facebook, and WhatsApp in the top five. TikTok's video editing tool, CapCut, rounded out the top five.What are the newest apps? ›
- Raycast. ...
- Arc. ...
- Healthier living. ...
- Gentler Streak. ...
- DiffusionBee. ...
- Anti-tracking for Android: If you're an Android user and are jealous of Apple's App Tracking Transparency controls in iOS, DuckDuckGo can help. ...
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Yelp has over 199 million reviews of businesses worldwide.What is the most addictive social media app? ›
Studies are now showing that TikTok is one of the most addictive apps ever invented that is “turning people into bots and zombies.” The app has one of the best algorithms that tailor pieces of stuff to people based on their preferences.Is TikTok 18+ a thing? ›
As part of that effort, TikTok is bringing more support to a feature it first launched last year. In October, the app revealed that TikTok Live users over the age of 18 would be able to host streams that are “limited to adults.” Now, a similar feature will be available on standard TikTok videos.Is TikTok safe for kids? ›
TikTok can be a creative outlet for young people as it allows them to learn about video editing and discover new interests. However, it can be easy for children and young people to come across inappropriate content on the app.Does China use TikTok? ›
|iOS/iPadOS||28.4.0 / February 28, 2023|
|Android||28.5.4 / March 3, 2023|
In Texas, TikTok was banned on state networks and state-issued devices in December 2022. As a result, its services were blocked on devices and networks from impacted agencies, including schools like WTAMU, immediately after the governor's order.
TikTok has faced allegations that it harvests users' data and hands it to the Chinese government, with some intelligence agencies worried that sensitive information could be exposed when the app is downloaded to government devices.Will TikTok be banned in USA? ›
Federal Tiktok Ban Efforts
Trump signed an executive order in August 2020 that would have banned the platform in the U.S. unless ByteDance sold TikTok's U.S. operations (the ban was later blocked in court and the executive order rescinded by Biden in June 2021). But recent efforts have gained more traction.
- Rocket League. Psyonix. -1.
- Apex Legends. Electronic Arts. -1.
- Destiny 2. Bungie. +2.
- Tom Clancy's Rainbow Six: Siege. Ubisoft. -2.
- Genshin Impact. miHoYo. -1.
- Battlefield 2042. Electronic Arts. +3.
- World of Warcraft. Blizzard Entertainment. -1.
- Dota 2. Valve. -
- Games with over 100,000,000 downloads. Jetpack Joyride. Clash Royale. Pokémon GO. ...
- Games with over 500,000,000 downloads. Hill Climb Racing. 8 Ball Pool. Pou. ...
- Games with over 1,000,000,000 downloads. Subway Surfers. Garena Free Fire: Heroes Arise. Candy Crush Saga.
1. PUBG. PUBG is the most popular online game in 2022, with a huge fan following. Inspired by armor and H1Z1, PUBG has swept the internet and now has more than 100 million players.What apps sell fast? ›
- Best Overall: eBay.
- Best for Free Listings: Meta Marketplace.
- Best for Local Sales: Nextdoor.
- Best for Buyers: OfferUp.
- Best for Selling Designer Items: Poshmark.
- Runner-Up, Best for Selling Designer Items: Tradesy.
The majority of top-grossing apps combine ads with in-app purchases for revenue generation. Purchases of in-app resources, subscriptions, and freemium upsell are among the highest-earning monetization methods. Transaction fees, online sales, or sponsorships may complement these.What apps are for selling? ›
- Best App to Sell Stuff: eBay.
- Great Local Selling App: CPlus for Craigslist.
- Easy App to Make Money: Facebook Marketplace.
- Great Neighborhood Buy and Sell App: Nextdoor.
- Quick Mobile Selling App: Offer Up and Letgo.
- Great App to Sell Clothes: Poshmark.
|App App Name||Publisher Publisher|
|2||Bloons TD 6||ninja kiwi|
|3||Geometry Dash||RobTop Games|
Both types of apps do not generate revenue until users start paying to access premium features or continue using the service after the trial. Freemium app has a conversion rate between 1%-30%, although most linger on the lower boundary, while free trial apps enjoy a higher conversion rate of 30% - 50%.
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- Fitness App. ...
- UPI Payment app. ...
- Augmented reality app that helps you design your room. ...
- Scan and convert to pdf app. ...
- Health check-up and food planner app. ...
- Railway tracking app.
VisiCalc was released in 1979, becoming the earliest generally agreed-upon example of a killer application.What app was famous before TikTok? ›
Before TikTok became TikTok, it was called Musical.ly. It was a short-form video app that mainly focused on lip-syncing content and gained significant popularity at the time.What app was before TikTok? ›
On August 2, 2018, Bytedance consolidated the user accounts of Musical.ly and TikTok, merging the two apps into one and keeping the title TikTok.Which app has a billion users? ›
Market leader Facebook was the first social network to surpass one billion registered accounts and currently sits at more than 2.9 billion monthly active users.How much money does an app with 100K downloads make? ›
Let's say you have a total download user: 100,000
It means 1% of users will click on the ads so We consider 4000 clicks per day. Monthly Revenue: – If each CPC ad pays $ 0.01, then 4000 * 0.01 becomes $ 40per day. So it is 1200 per month. Contact us for creating your own app on the play store or app store.
Free Fire is developed by Vietnamese studio 111 Dots and published by Garena. It launched in beta form on iOS and Android back in September 2017 and had grossed over $1 billion worldwide as of November 2019.What is the best social media for adults? ›
The Best Social Media Apps for Adults
- 1. Facebook. Facebook. ...
- Instagram. Instagram. ...
- Pinterest. Pinterest. ...
- LinkedIn. LinkedIn. ...
- Reddit. Reddit. ...
- Twitter. Twitter. ...
- Discord. ...
Social Networking Daily Engagement by App
Instagram has the most daily usage, with 39 percent of users opening it once a day.
How Many Downloads Does TikTok Have. Tik Tok was the most downloaded application of 2022 with 672 million global downloads. Colombia is the country with the highest growth in TikTok downloads from the Apple app store in the second quarter of 2022.
Respawn Entertainment launched Apex Legends Mobile in May 2022 for both Android and iOS devices. It is a battle royale game and gives the player the experience of playing the console or PC game – Apex Legends.What are the 3 most popular apps? ›
Instagram was the most popular social app in 2022 with 547 million downloads, followed by Facebook and WhatsApp.How many teens use TikTok? ›
TikTok is Most Popular With Younger Generations
Ages 10-19 are 25% of users. Ages 20-29 are 22.4% of users. Ages 30-39 is 21.7% of users. Ages 40-49 is 20.3% of users.
Tik tokers earn around 2 to 4 cents per 1,000 views. This translates to an earning between $20 to $40 once your video has gained 1 million views. A viral video with 10 million views costs around $200 to $400 from the creator's fund.What game is #1 right now? ›
|2.||Call of Duty: Modern Warfare II/Warzone 2.0||+1|
|3.||The Sims 4||+2|
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- Hades review: tough as hell but heavenly to play. ...
- Deathloop. ...
- Halo Infinite review: the best since the original trilogy. ...
- Forza Horizon 5 Review. ...
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- Metroid Dread. ...
- Psychonauts 2.
Most downloaded mobile games so far in 2023
- Attack Hole.
- Royal Match.
- Candy Crush Saga.
- Cat Snack Bar.
- Mob Control.
- Block Blast Adventure Master.
- LightSaber – Gun Simulator.